Twitter will not immediately restore blue check verification, according to Musk

Twitter undoubtedly uses a different colour check for businesses than for people.

Elon Musk, the new owner of Twitter, said on Monday that the social media company will delay relaunching its blue-check subscription service, a delay from its initial timeline for bringing the service back to the platform.

“Delaying the relaunch of Blue Verified until there is strong confidence in stopping phishing,” Musk said in a tweet.

“We would probably use a different colour selection for organizations than for individuals.”

The coveted blue checkmark was previously reserved for verified accounts of politicians, celebrities, journalists, and other public figures.

But a subscription option, open to anyone willing to pay, was launched earlier this month to help boost revenue as Musk struggles to retain advertisers.

Twitter has suspended its recently announced $8 blue check subscription service as fake accounts proliferate, and said the coveted blue check subscription service will be relaunched on November 29.

Musk also tweeted that Twitter added 1.6 million users last week, “another all-time high.”

Advertisers on Twitter, including major companies such as General Motors, Mondelez International and Volkswagen AG, have stopped advertising on the platform, while they deal with the new boss.

It’s also estimated that hundreds of company employees quit last week, after Musk on Thursday set a deadline for employees to sign up for “long hours at high intensity” or leave.

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