YouTube will launch the co-streaming function “Go Live Together”
YouTube will allow creators to invite one guest at a time on live streams, while TikTok will allow up to five.
YouTube plans to roll out a new feature that will allow select creators to go live with another guest creator from YouTube.
The Creator Inside channel will only be available for streams shared using the phone, not the desktop.
While guests can rotate on the live stream, only one guest is allowed at a time. In the coming weeks, some creators will be able to use this feature and go live together, and their broadcast feed will appear above their guests while they’re live.
To get started, creators are expected to fill in information about the title, description, monetization settings, thumbnails, and visibility settings. After selecting a creator for the “Invite a Co-Streamer” option, invitees will click the invite link to send them to the lobby.
YouTube Ads will allow ads to run on guest streams, generating revenue for the host only. Additionally, the stream will not appear on the guest channel, but the platform recognizes that visibility is essential to the content creator and intends to feature it in the near future.
TikTok recently introduced a similar Live feature on its platform, allowing creators to live with up to five people. Twitch also launched the feature, enabling content creators to go live with multiple fans at the same time.
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